Sisu

Sisu had great products and strong retail sales—but their digital presence wasn’t keeping up with how people were discovering and buying wellness brands.

They needed a smart, strategic approach to connect with customers online, tell their story with clarity, and turn interest into action.

We zeroed in on what their audience cared about most—trustworthy ingredients, healthy living, and a brand that “gets it.” From ingredient education to stunning lifestyle photography to engaging community management, we helped Sisu build a digital presence that didn’t just sell products—it built relationships.

Services Provided

Strategy, Design, Content Marketing,
Social Media, Email Marketing,
Online Advertising

What We Did
(and Why It Worked):

  • Ingredient Education
    People don’t just want to know what they’re taking—they want to know why.
  • Lifestyle Content
    Highlighting how Sisu fits seamlessly into their everyday health journey.
  • Community Engagement
    Because a brand that listens wins.

The Result:

Our digital strategy didn’t just boost engagement—it doubled the average interaction of Sisu’s users and made them a leader in the industry.

+425%

In email list growth

grid of Sisu social media posts

+141%

In Instagram growth

90%

In lower lead costs from giveaways compared 
to benchmarks

68%

Higher engagement rates than competitors

What Stands Out:

This wasn’t about flash—it was about building something sustainable. Sisu’s audience is now more connected, engaged, and excited about the brand than ever before.

Person holding bottle of Sisu No.7

Ad

“Jill and the BSTRO team are fantastic! Not only are they incredibly knowledgeable and creative, but the enthusiasm with which they approach our digital program is to be commended. BSTRO quickly became an extension of our own marketing team, and we couldn’t be happier with the results!”

Trish Duncan – Director of Marketing, Sisu

Ready to Get Started?

Let’s talk about the challenges and opportunities in front of you, and how we can make things easier and more effective.

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