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Talia Wiebe

Director of Digital Marketing

Talia is a titan of marketing and communications. Name a digital marketing tactic, tool, or channel, and the odds are good that she's already read every article on the subject and mastered its use. As BSTRO's Director of Digital Marketing, Talia flexes her impressive analytics skills to maximize eCommerce excellence for the brands she works with. She can typically be found strategizing for success in eCommerce or tearing through data to discover hidden insights.

Talia has earned (and crushed) her opportunities to shine through a relentless work ethic and a curious mind. As an in-house marketer early in her career, she was given the intimidating challenge of spearheading the entire omnichannel digital marketing strategy from scratch. Fortuitously, she hired BSTRO to assist. After enjoying that program's runaway success, BSTRO was thrilled to welcome her into our agency life when she was looking for new challenges.

Talia brings a wealth of experience and a bevy of professional-grade certifications to BSTRO - including data analysis - and an entrepreneur's drive stemming from her years as a Pilates instructor. While she thrives in eCommerce and the health & wellness space, we trust her to deliver a winning strategy for a business of any form.

Outside of the office, you'll probably find Talia at a record store spending too much money, taking a Pilates class, listening to a new podcast (send her your recommendations!), or with a camera in hand taking photos.

Current obsession

The comic Strange Planet by Nathan W Pyle

Tool you couldn’t live without

My Vitamix blender – Smoothies are life

Guilty Pleasure

Records. (Yes, music does sound better on vinyl.)