ChartHop
ChartHop was coming out of stealth mode with big news and a small window: they needed a fully functioning website live in just three weeks to capitalize on a PR opportunity. One of their VCs sent them to BSTRO, knowing we’ve helped startups launch strong for over 20 years.
This wasn’t just about getting a site up—it had to showcase the product, tell a compelling story, and generate leads. We delivered a fast, intuitive experience that made ChartHop’s HR platform easy to understand and exciting to explore.
Services Provided
Website Design & Development, Strategy, Design, Content Marketing
What We Did
(and Why It Worked):
- Built for Speed
Designed and launched a high-performance site in three weeks—fully tested, fully responsive, and built on a platform their team could maintain. - Visual Storytelling That Converts
Created custom illustrations and infographics to break down complex features and show clear value at a glance. - Product-Led Positioning
Wrote sharp, benefit-first messaging that helped investors and users alike understand what made ChartHop different—and worth backing. - Consistent, Cohesive Experience
Tied the product’s ease-of-use to the site design itself: clear, fast, and friction-free.
The Result:
When time was tight and the moment mattered, BSTRO helped ChartHop go live with confidence—turning a stealth-mode launch into a story worth sharing.
End-to-end launch completed in just 3 weeks
Infographics and animations simplified complex offerings
Headless site architecture built for speed, scalability, and easy internal updates
Lead-gen features built in to easily capture leads
Analytics and conversion tracking enabled real-time performance insights
Fully QA’d and optimized for a seamless user experience
What Stands Out:
BSTRO helped ChartHop translate a tight timeline into a major brand moment, delivering a sharp, strategic website that communicated product value with clarity and set the stage for confident growth.
Website
Ready to Get Started?
Let’s talk about the challenges and opportunities in front of you, and how we can make things easier and more effective.
