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70% OF OUR TEAM IS FEMALE

MORE THAN HALF OF OUR DEVELOPERS ARE WOMEN

WE’VE SUPPORTED OVER 23 NON-PROFITS IN OUR FIRST 13 YEARS

WE’RE FROM 12 DIFFERENT COUNTRIES AND SPEAK 18 LANGUAGES

Open Positions

Google Analytics & Marketing Data Analyst

BSTRO is an award-winning international agency with offices in Vancouver, San Francisco, and New York. We work with Fortune 500s, exciting start-ups, and public health organizations that are changing the world.

We are seeking a smart, dedicated, and solution-oriented Google Analytics & Marketing Data Analyst to become a part of an analytics team that supports an exciting account within BSTRO’s portfolio.

At BSTRO, we believe in excellent life-work synergy. We work efficiently and produce outstanding work so that we can enjoy time away from our screens. By joining BSTRO, you’ll be joining a supportive team with stimulating projects. We are always uncovering opportunities to bring out our best creative work.

Google Marketing Data Analyst role at BSTRO will

  • Advise on the best technologies and frameworks to monitor performance for the team’s and client’s needs.
  • Show your analysis through presentations and communication with technical and non-technical people.
  • Develop performance measuring frameworks to track goals, user needs and work with KPIs.
  • Work with marketing software and tools such as Google Analytics, Google Tag Manager, Google Search Console, Adobe Analytics, Hubspot, Salesforce Marketing Cloud, Facebook Ads, Google Ads, and LinkedIn Ads.
  • Oversee the analytics, data layer, and tag management solution for accurate and efficient data capture.
  • Help conceptualize, design, build and automate reports/dashboards that provide insights into client audiences. Manage ongoing audience data and KPI reporting on a weekly/monthly/quarterly basis, delivering insights and recommendations to both business and content teams. Provide data-driven feedback and actionable insights to our content teams regarding content/topic performance onsite & off-platform (social media, blog, video, etc..)
  • As needed, work with developers for tracking needs and implementation

 

Requirements

Skills required for this role:

  • 1-3+ years of experience working with or close to marketing data
  • 1-3+ years of experience working directly with Google Analytics data
    • Proven ability to manage, understand, discuss, and work with analytics accounts, goals, properties, dashboards, reports, segments, and custom channel/content groupings
  • Experience using visualization tools, in particular Google Data Studio – expertise in Tableau a bonus
  • Hands-on experience with Google Tag Manager; experience and expertise in web tagging concepts and the ability to lead tagging strategy highly desired
  • A high degree of comfort with Excel and/or Google Sheets spreadsheet concepts

Additional desired skills:

  • A degree in marketing or statistics
  • Entrepreneurial ability to diagnose web data tracking issues and propose solutions
  • Ability to work with a fluid team at a fast pace
  • Interest in statistical programming/query languages (R, Python, SQL)
  • Understanding of data science processes and ability to implement these in an Agile environment
  • Excellent communication skills and ability to simplify advanced statistical concepts for a layman audience
  • Strong understanding of advertising data and advertising concepts
  • HTML, Javascript, and other web development expertise
  • Working knowledge of APIs, data connectors, and other pipelines
  • Experience with UX/testing technologies such as Hotjar, Google Optimize
  • An understanding of SEO and technical SEO concepts, search data
  • CRM and email software marketing data
  • Prior experience with project/workflow management software (we use Asana)

 

Benefits

This is a full-time role with benefits, vacation, sick days, and growth opportunities.

Our office is based in Vancouver’s Gastown neighborhood and allows flexible in-person and remote work accommodation in accordance with BC health protocols. We offer a competitive salary and the opportunity to work with an outstanding team.

Apply Now

SF

655 Montgomery St,

San Francisco, CA 94111

Get directions

415.861.2222

VN

55 Water St, Suite 303

Vancouver, BC V6B 1A1

Get directions

604.568.8555

NY

1460 Broadway

New York, NY 10036

Get directions

646.453.7134